A good accountant isn’t just “book smart.” They need real world experience. At Heartland CPAs, we understand Canadian business.
We’ve gained this experience in three ways:
- Exposure to a variety of business types and industries.
Each industry has its own set of challenges. Deep industry knowledge is critical for the accountant to be a trusted business advisor.
- Through volunteer activities.
Many of us at Heartland CPAs volunteer on boards. We get to see the inner workings of large and small organizations and hone our corporate governance skills.
- As business owners ourselves.
We deal with the day-to-day pressures of running a business. We handle HR issues, manage our cash flow, seek to price our services appropriately, and try to make the best strategic decisions for the future.
Having a good idea isn’t enough to make a business successful in the long term.
Heartland CPAs can help you become more business savvy.
